Name
Mini Sessions: A Decade of Action: Telling your Sustainability Story in the Age of Climate Change | TEDx Countdown
Date & Time
Monday, September 13, 2021, 9:30 AM - 10:00 AM
Virtual Session Link
Description

During this featured break, you can watch the following Mini-Sessions:

  1. A Decade of Action: Telling your Sustainability Story in the Age of Climate Change
    • Speakers: 
      • Sarah Stanley, Ruder Finn
      • Gautami Palanki, The Howard Hughes Corporation
    • The UN has stressed that 2020 to 2030 needs to be a decade of action. Climate change is finally front-page news and we've seen the number of corporate net zero and climate commitments more than triple from 2019 to 2020. The result? A barrage of press releases and promotions from companies highlighting sustainability efforts. So, in an increasingly crowded space, what is the best way to tell your story? What pitfalls do you need to avoid? We'll talk through do's and don'ts when it comes to talking about ESG, sustainability and climate efforts. We'll cover the importance of transparency and accountability as part of storytelling and explore case studies that show where communications hit the mark and where it missed.
       
  2. Host a TEDx Countdown Event
    • Bring your community into the conversation and host a TEDx Countdown event. Learn more at countdown.ted.com.